Our Client Playbook: How to Get the Best Results from Your Design Project

A successful design project isn’t just about hiring the right team—it’s about collaboration, clear expectations, and trust. To help you navigate the process and ensure we create something great together, here’s a step-by-step playbook for working with us.

Step 1: Define Your Goals Before We Start

Before we even put pixels on a screen, we need to understand what success looks like for you.
Have Clear Objectives: What are you trying to achieve? A stronger brand? More conversions? Clearer messaging?
Know Your Audience: Who are we designing for? The better you understand your customers, the better we can serve them.
Set a Realistic Budget & Timeline: Great design takes time and investment. Let’s set clear expectations from the start.

Step 2: Hire the Right Team (That’s Us!)

When you work with us, you’re hiring problem-solvers, not just decorators. Here’s how to make the most of it:
Trust Our Expertise: You’re bringing us in for our skills—be open to new ideas and strategic thinking.
Involve Decision-Makers Early: Nothing derails a project faster than a key stakeholder showing up at the last minute with new opinions.
Give Us the Full Picture: Be honest about business goals, constraints, and internal challenges. We work best when we know the full story.

Step 3: Collaborate with Purpose

Design isn’t a one-way process—we need your input to create something truly effective.
Be Available for Feedback: Timely responses keep the project moving forward. If you disappear for weeks, we lose momentum.
Focus on the Problem, Not Just Solutions: Instead of saying, “Make the logo bigger,” tell us why—maybe it’s about clarity, branding, or visibility.
Avoid the “Swoop and Poop”: Don’t jump in at the last minute with big changes without context. Keep up with the process so you can give informed feedback.

Step 4: Give Constructive Feedback

Vague feedback slows down the process. Here’s how to give feedback that actually helps:
Be Clear & Specific: Instead of “It’s not working,” try “I’m concerned this section isn’t clear to our audience because…”
Tie Feedback to Goals: The best feedback connects to project objectives—“Will this make it easier for customers to take action?”
Trust the Process: Good design evolves over iterations. Don’t panic if the first draft isn’t perfect—it’s a starting point, not the final version.

Step 5: Prepare for Launch (and Beyond)

Design doesn’t stop when the final files are delivered. Here’s how to set your project up for long-term success:
Test with Real Users: Get feedback from your customers before launch to ensure everything works as expected.
Plan for the Future: Websites, brands, and products evolve. How will you keep your design assets relevant and up-to-date?
Keep Us in the Loop: We want your project to succeed—let us know how it’s performing so we can refine or adjust as needed.

The Takeaway: Design is a Partnership

Great design isn’t about us working for you—it’s about working with you. When both sides bring their best to the table—clear goals, open communication, and trust in the process—we create work that’s not only beautiful but effective and results-driven.

Want to kick off a project the right way? Let’s talk.

LET’S SEE IF WE’RE A FIT

Schedule A Call